Sneakers n°320

Sneakers, the French way.

These new 320 sneakers are Malfroid’s worthy successors to the 310.

In this world, when it comes to sneakers, one faces such a multitude of shapes, colors, styles and quality that it was necessary to stand out keeping in mind one simple rule, like an aesthetic mantra, which in our opinion is the supreme sign of elegance : and that is “to stand out without being noticed”. In other words, to master in every way possible the art of understatement.

The attachment to the spirit of the first runners was of course always present when designing our previous version. This spirit has remained here, but quintessentialized as the 320’s lines are simplified, densified, refined and equipped with a new sole and a new sewing.

The result is a very discreet, smooth, fluid shoe. ‘Neutral’ but in the sense that it resists categorization and stigmatization.

Worn, this 320 will give you wings and make you feel like walking on clouds… with great allure.

Yes, this new version, completely redesigned, offers important improvements to see and to feel. Attention to detail, again and again.

– New deeper colors : atlantic blue, grey taupe (mole), powdery khaki : tonalities which you will see in the nature and that are so easy to combine. You might end up choosing your color with your eyes closed.

– New invisible seams give an extraordinary fluidity to the line and the feeling of a compact shoe.

– New Vibram sole (robust, cool looking!) : lighter, flexible, with an addictive bounce!

– Still and always the same grade of leather as our classic shoes! This last detail is key when we come to realize that most of the leathers used to make sneakers on the planet have plastic coatings, are rectified and therefore prone to quickly degrading.

And this is why our 320 are not like any other : built with the same precision as for our most formal shoes (shoe trees are welcome in the 320, gentlemen!) while scrupulously respecting the “construction / proportions / materials” triptych which gives our 320 balance, beauty and solidity.

Here is a pair of sneakers that will pleasantly match a variety of outfits, sporty or not (but never scruffy), for a casual, comfortable and fluid daily life.

Sneakers that will make your person stand out… in the most discreet way.